It’s Spring 2005. The digital entertainment revolution is accelerating. Movies, concerts and shows have never been so vivid; in a growing number of homes they are literally larger than life. But something is awry amid the dazzle. Another savvy but broken consumer is banging a remote control on a coffee table. The movie may look brilliant, lush and powerful – but how do you get it started? As shards of remote control scatter across the family room and the kids scatter in alarm, a new idea is formed.